AI Insights · Timothy · March 2023
Top 5 Free to Play Games on iOS in Australia Q1 2023
Discover the performance of the top 5 free-to-play iOS games in Australia for Q1 2023, including trends in downloads, revenue, and active users.
In the first quarter of 2023, the top 5 free-to-play iOS games in Australia showcased varied performance trends in downloads, revenue, and active users. Here's a closer look at how each app fared, based on data from Sensor Tower.
Roblox from Roblox Corporation experienced a decline in weekly downloads, starting at around 31.6K in late December and tapering off to approximately 15K by the end of March. Despite this, the game maintained robust weekly active users, averaging around 700K, with a slight increase towards the end of the quarter. Revenue peaked at $502K in the last week of December but showed a downward trend, settling at $424K by the end of March.
Chess - Play & Learn from Chess.com saw a peak in weekly downloads at 27.2K by the end of January, followed by a steady decline to 12.9K in the last week of March. The game's weekly active users grew consistently, reaching around 244K by the end of the quarter. Weekly revenue peaked at $22.3K in late February and saw a slight decline to $18K by the end of March.
Gardenscapes by Playrix demonstrated a significant growth in weekly revenue, starting at $107K and peaking at $168K in early March. Weekly downloads, however, showed a downward trend, from 20.9K in late December to approximately 10.6K by the end of March. Weekly active users remained relatively stable, fluctuating around 65K to 70K throughout the quarter.
Parking Jam 3D from Popcore GmbH experienced fluctuating weekly downloads, peaking at 19.3K in mid-January and then decreasing to 10.7K by the end of March. The game's weekly active users followed a similar pattern, with numbers ranging from 23.5K to 32.8K. Revenue remained modest, peaking at around $1.1K in late January and gradually declining to $566 by the end of March.
Finally, Township, another title from Playrix, had a peak in weekly revenue at $150K in the final week of March, up from $105K at the start of the quarter. Weekly downloads showed a significant decrease, from 12.6K in late December to 7K by the end of March. Weekly active users also saw a decline, from 52.6K to around 53.4K throughout the quarter.
For more detailed insights and data analysis, visit Sensor Tower.
